MARK 150 Introduction to Marketing
3 Credits

This course introduces learners to fundamental marketing principles and practices with a focus on analyzing marketing opportunities and decision-making in a marketing context. Marketing processes are considered from consumer and business perspectives. Learners will work collaboratively to create a marketing plan.

Prerequisites
Recommended English Studies 12, English First Peoples 12 or equivalent. Recommended Foundations Math 11 or equivalent.

Transfer Credits
Explore transfer credit opportunities by visiting the BC Transfer Guide